With just two days to go until rugby fever hits Dubai, the event's sponsor Emirates Airline has increased its commitment to rugby with the announcement that it has become the Official Airline of the USA Rugby National Sevens teams.

Both the USA men's and women's Sevens teams will wear the well-known 'Fly Emirates' strap on their shirts during the IRB Sevens World Series, which starts this week with the Emirates Airline Dubai Rugby Sevens.

"This is a landmark deal for USA Rugby," said USA Rugby Chairman Kevin Roberts. "Emirates is more than an airline, they represent a lifestyle of optimism, discovery and passion. A lifestyle all USA Rugby players, members and fans share and aspire to. Emirates is passionate about rugby and will bring fresh impetus to the game's development in the U.S."

On their last visit to Dubai, for the Rugby World Cup Sevens in March, the USA Women's Sevens Team made it to the semi finals, before losing to eventual runners-up New Zealand, while the men's team got through to the Plate quarter finals.

Al Caravelli's side made it through to three Cup quarter finals in last season's IRB Sevens World Series, and a first ever semi final on home soil in San Diego.

"We are very proud to announce our partnership with the USA Rugby Sevens squad," said Gary Chapman, President Group Services and Dnata, Emirates Group.

"Emirates is a truly global rugby supporter and our partnership with the Eagles comes at an exciting time for the sport of rugby in the USA, especially following the news that the sport will become an Olympic event in 2016.

"Following the weekend's action we will certainly be looking at developing this partnership with USA Rugby further."

Emirates is the title sponsor of the Dubai Rugby Sevens, in addition to three other tournaments on the IRB Sevens World Series in London, Edinburgh and George, South Africa.

The company was the first to become a Worldwide Partner of the Rugby World Cup 2011 and also sponsors the England and Samoa Sevens squads.