The World Rugby U20 Championship kicks off in Italy today and the world of social media has been buzzing ahead of the tournament with players, coaches and fans all showing their support.

This year's tournament looks set to be the biggest ever in terms of social engagement with Twitter, Instagram, Facebook, Google +, YouTube and Vine all playing major roles in giving the U20 Championship more exposure than ever before.

The platforms

In 2015, the U20 Championship will be broadcast to more than 160 million homes so the social media sphere is expected to be busier than ever during the tournament. To engage with all fans across the globe World Rugby will be using the following platforms:

Twitter @WorldRugby

Facebook - World Rugby

Instagram - @WorldRugby

YouTube - World Rugby

Vine - World Rugby

Google + - World Rugby

Official hashtags

The official hashtag for the U20 Championship is #WorldRugbyU20s and there has been plenty of interaction so far using the # from players involved in the tournament.

The Twitter Mirror

Following its success on the HSBC Sevens World Series, the Twitter Mirror has made its way over to Italy for the U20 Championship and has been capturing some great team moments ahead of the tournament start.

 

 

 

 

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Drop goal challenge

Last year’s drop goal challenge at the U20 Championship was a huge hit with the teams and fans around the globe. England’s Billy Burns set the record at 50m, but how did Australia do this time round when attempting to break that illustrious record?

Skills video

The first in a new series of videos this year at the U20 Championship are the player skills videos. First up was England’s Jack Mitchell, and he set the bar pretty high. So far the video has had more than 200 Retweets, 11,500 likes on Instagram and over 5,000 views on YouTube. Enjoy.

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And finally…

To keep up with all the action remember to use #WorldRugbyU20s and to follow the matches online (geo-blocking applies) you can stream then on www.worldrugby.org.

Click here to find out where you can watch on TV around the world.