REGULATION 11.   ADVERTISING WITHIN THE PLAYING ENCLOSURE

11.1           Definitions

The following definitions apply to this Regulation 11:

Advertising Mark means a mark of a sponsor, partner or other advertiser authorised by the Union, Association or World Rugby with responsibility for the team and/or Match Officials.

Competition Mark means the mark of the competition, series or tournament in which the team is competing.

Manufacturer Mark means a mark of the manufacturer of the particular item of apparel or equipment.

Mark means any logo, trademark, emblem, crest, name, flag and/or number, whether registered or unregistered.

Team Emblem/National Flag means the emblem of the team as designated by the Union from time to time and/or the national flag of the country of the Union.

Top means a jersey, tracksuit or warm-up top or similar item worn on the upper half of the body.

World Rugby/Association/Union Emblem/Crest means the emblem or crest of World Rugby, Association or Union as designated by World Rugby, Association or Union from time to time.

11.2           General

11.2.1        This Regulation deals with Marks on Persons and/or the clothing of Persons or on any other items worn, used or displayed on the playing enclosure. This Regulation 11 sets out the maximum size (taken as a block in square centimetres) and the maximum permitted number, type and location of such Marks.

11.2.2        The rules and regulations of a Union, Association, Rugby Body or Club may limit or restrict the content, number and/or size of Marks permitted by this Regulation for both National Representative Teams and other teams under their jurisdiction.

11.2.3        Unions have discretion to apply such Marks with respect to their National Representative Teams as they consider appropriate, subject to the limitations set out in this Regulation 11, Regulation 6.5(i) and Regulation 7.5. 

11.2.4        Subject to Regulation 7.5, Unions or Associations may permit less stringent restrictions than those set out in this Regulation 11 below National Representative Team level, provided that such regulations do not detract from the essential character or integrity of Players' and Match Officials' Rugby Union kit.

11.2.5        The designated size of Marks shall be calculated by drawing a block around the outline of the mark as displayed on the item and includes any blank space(s) within the block. This means that every element of the Mark must be incorporated within the dimensions of the block. See example:

http://www.worldrugby.org/photos/193589

 

11.2.6        No other Marks other than those specifically permitted within this Regulation 11 are permitted.

11.3           Team Kit

11.3.1        This Regulation 11.3 set out the specific regulations which apply to the display of Marks on National Representative Team kit worn on the playing enclosure, comprising jersey, tracksuit Top, warm-up Top, playing and warm-up shorts, tracksuit bottoms and socks (and/or any similar items). 

Colour References

1

Green

Union Emblem/Crest

2

Red 

Competition Mark

3

Yellow 

Advertising Mark

4

Blue

Manufacturer Mark

5

Pink 

Team Emblem/National Flag

The numbers and colours appearing in the diagrams within this Regulation 11.3 correspond to the above reference table.

11.3.2 Playing and Warm-Up Jersey

http://www.worldrugby.org/photos/193588
http://www.worldrugby.org/photos/193587

The diagram above depicts the Marks which are permitted to be displayed on the jerseys of National Representative Teams worn on the playing enclosure and no other Marks are permitted. The recommended locations of the Marks are indicated in the diagram above, however they may appear anywhere on the jersey, subject to the restrictions set out below:

(a)     One of each of the Union Emblem/Crest, Competition Mark, Manufacturer Mark and Team Emblem/National Flag are permitted but must not exceed 100cm² each in total.

(b)     One Advertising Mark on the front of the jersey which must not exceed 300cm² in total.

(c)     The Advertising Mark on the front of the playing jersey can be split into two separate Advertising Marks but the combined total size must not exceed 300cm².

(d)     One Advertising Mark on the back of the jersey which must not exceed 180cm² in total.

(e)     The Advertising Mark on the back of the jersey can be split into two separate Advertising Marks but the combined total size must not exceed 180cm².

(f)     The Advertising Marks on the front and back of the jersey may be different. Where the Advertising Mark is split each Advertising Mark may be different.

(g)     A maximum of four Advertising Marks are permitted on the jersey.

(h)     In addition to the one National Flag permitted at (a) above, the National Flag or elements thereof may be integrated into the overall design of the jersey provided they are clearly design elements and not actual or perceived additional Marks in and of themselves.

11.3.3             Playing and Warm-Up Shorts

http://www.worldrugby.org/photos/193586
http://www.worldrugby.org/photos/193585

The diagram above depicts the Marks which are permitted to be displayed on shorts of National Representative Teams worn on the playing enclosure and the recommended locations, subject to the restrictions set out below:

(a)     The Union Emblem/Crest must not exceed 100cm².

(b)     The Manufacturer Mark must not exceed 80cm².

(c)     The two Advertising Marks must not exceed 100cm² each. These may be placed at any location on the back of shorts.  

11.3.4 Playing and Warm-Up Socks

http://www.worldrugby.org/photos/193584

The only Mark which is permitted to be displayed on socks of National Representative Teams worn on the playing enclosure is the Manufacturer Mark, which must not exceed 15cm².  This can be placed once at any location on socks.

11.3.5 Tracksuit or similar Warm-Up Top

http://www.worldrugby.org/photos/193583
http://www.worldrugby.org/photos/193582

The diagram above depicts the Marks which are permitted to be displayed on the tracksuit or similar warm-up Top of National Representative Teams worn on the playing enclosure. The recommended locations of the Marks are indicated in the diagram above, however they may appear anywhere on the tracksuit/warm-up Top, subject to the restrictions set out below:

(a)     One of each of the Union Emblem/Crest, Competition Mark, Manufacturer Mark and Team Emblem/National Flag are permitted but must not exceed 100cm² each.

(b)     One Advertising Mark on the front of the tracksuit/warm-up Top which must not exceed 300cm² in total.

(c)     The Advertising Mark on the front of the tracksuit/warm-up Top can be split into two separate Advertising Marks but the combined total size must not exceed 300cm².

(d)     One Advertising Mark on the back of the tracksuit/warm-up Top which must not exceed 180cm² in total.

(e)     The Advertising Mark on the back of the tracksuit/warm-up Top can be split into two separate Advertising Marks but the combined total size must not exceed 180cm².

(f)     The Advertising Marks on front and back may be different. Where the Advertising Mark is split each Advertising Mark may be different.

(g)     A maximum of four Advertising Marks are permitted on the tracksuit/warm-up Top.

(h)     In addition to the one National Flag permitted at (a) above, the National Flag or elements thereof may be integrated into the overall design of the tracksuit/warm-up Top provided they are clearly design elements and not actual or perceived additional Marks in and of themselves.

For the avoidance of doubt, the Advertising Marks appearing on the tracksuit or similar warm-up Top may be different to those which appear on the playing jersey.

11.3.6        Tracksuit Bottom

http://www.worldrugby.org/photos/193581
http://www.worldrugby.org/photos/193580

The diagram above depicts the Marks which are permitted to be displayed on the tracksuit bottoms of National Representative Teams worn on the playing enclosure. The recommended locations of the Marks are indicated in the diagram above, however they may appear anywhere on the tracksuit bottoms, subject to the restrictions set out below:

(a)     One Union Emblem/Crest which must not exceed 100cm².

(b)     One Manufacturer Mark which must not exceed 80cm².

(c)     Up to two Advertising Marks which must not exceed 100cm² each. These may only appear on the back of tracksuit bottoms.

For the avoidance of doubt, the Advertising Marks appearing on the tracksuit bottoms may be different to those which appear on the shorts.

11.3.7        Player’s Number and Name

A Player’s number and/or name may be displayed once on any item of Team kit (excluding socks) set out above and on boots in accordance with Regulation 11.6 below. The number must be clearly displayed on the back (only) of Players' jerseys. No number or name anywhere on Team kit may contain a Mark(s).

11.4           Match Officials' Kit

11.4.1        This Regulation 11.4 sets out the specific regulations which apply to Marks on Match Officials' kit comprising jersey, tracksuit Top, warm-up Top, Match and warm-up shorts, tracksuit bottoms and socks (and/or any similar items) worn on the playing enclosure for International Matches.

Colour References

1

Grey

World Rugby/Association/Union Emblem/Crest

2

Red 

Competition Mark

3

Yellow 

Advertising Mark

4

Blue

Manufacturer Mark

 

 

 

 

The numbers and colours appearing in the diagrams within this Regulation 11.4 correspond to the above reference table.

11.4.2 Match Officials' Jersey

http://www.worldrugby.org/photos/193579
http://www.worldrugby.org/photos/193578

The diagram above depicts the Marks which are permitted to be displayed on the Match Officials' jersey. The recommended locations of the Marks are indicated in the diagram above, however they may appear anywhere on the jersey, subject to the restrictions set out below:

(a)     One of each of World Rugby/Association/Union Emblem/Crest, Competition Mark and Manufacturer Mark are permitted but must not exceed 100cm² each.

(b)     One Advertising Mark on the front of the jersey which must not exceed 300cm² in total.

(c)     The Advertising Mark on the front of the Match Officials' jersey can be split into two separate Advertising Marks but the combined total size must not exceed 300cm².

(d)     One Advertising Mark on the back of the Match Officials' jersey which must not exceed 180cm² in total.

(e)     The Advertising Mark on the back of the Match Officials' jersey can be split into two separate Advertising Marks but the combined total size must not exceed 180cm².

(f)     The Advertising Marks on the front and back of the Match Officials' jersey may be different. Where the Advertising Mark is split each Advertising Mark may be different.

11.4.3 Match Officials' Shorts

http://www.worldrugby.org/photos/193577
http://www.worldrugby.org/photos/193576

The diagram above depicts the Marks which are permitted to be displayed on Match Officials' shorts and the recommended locations, subject to the restrictions set out below:

(a)     World Rugby/Association/Union Emblem/Crest must not exceed 100cm².

(b)     The Manufacturer Mark must not exceed 80cm².

11.4.4 Match Officials' Socks

http://www.worldrugby.org/photos/193575

The only Mark which is permitted to be displayed on Match Officials' socks is the Manufacturer Mark, which must not to exceed 15cm².  This can be placed once at any location on Match Officials' socks.

11.4.5 Match Officials' Tracksuit or Warm-Up Apparel

Regulations 11.3.5 and 11.3.6 shall apply equally to Match Officials' tracksuits and/or warm-up apparel save that:

(a)     World Rugby or Association Emblem/Crest may be displayed on Match Officials' tracksuits in place of the Union Emblem/Crest.

(b)     No Team Emblem/National Flag may be displayed on Match Officials' tracksuits. This mark may not be replaced by another mark.

11.5           Baselayer and shoulder/chest pads

http://www.worldrugby.org/photos/193574
http://www.worldrugby.org/photos/193573
http://www.worldrugby.org/photos/193572

11.5.1        The diagram above depicts the Marks which are permitted to be displayed on baselayers and shoulder and chest pads worn on the playing enclosure in International Matches (by Players and Match Officials) and the stipulated locations, subject to the further restrictions set out below:

(a)     The Manufacturer Mark must not to exceed 25cm². Strictly subject to (b) below this may be placed once on each item in the locations stipulated in the diagram above only and no other logo may be visible outside the jersey and shorts.

(b)     Players may not wear a baselayer top and shoulder or chest padding where both, when worn together, visibly display a Manufacturer's Mark. Only one Manufacturer's Mark may be visibly displayed in total on such items however many are worn.     

(c)     The baselayer shorts must not extend over or below the knee. The baselayer top and shorts must be either black or the same colour as the predominant colour of the jersey or shorts worn respectively.

(d)     No other Marks may be displayed on baselayers and shoulder and chest pads.

11.6           Boots

11.6.1        This Regulation 11.6 sets out the specific regulations which apply to the display of Marks on boots worn on the playing enclosure in International Matches.

11.6.2        The Manufacturer Mark, name and/or emblem may be displayed on boots.

11.6.3        The given name(s), surname(s), or initials, the number of International Match Caps, and, in the case of Players only the Team Emblem/National Flag, may also be displayed once on each boot. No other Marks, including commercial name(s), Advertising Mark(s), and/or social media identifiers or similar, may be displayed on boots. The suggested location for the Manufacturer Mark displayed on boots is set out in the diagram below.

http://www.worldrugby.org/photos/193571

11.7           Additional Items of Clothing

11.7.1        This Regulation 11.7 sets out the specific regulations which apply to the display of Marks on additional items of clothing worn or used on the playing enclosure in International Matches.

11.7.2        One Manufacturer Mark of a maximum total area (taken as a block in square centimetres) of 25cm² may be displayed in any location on the additional items of clothing depicted in the diagrams below.

11.7.3        Marks may not be displayed on any other items.

                   Supports

http://www.worldrugby.org/photos/193570
http://www.worldrugby.org/photos/193569
http://www.worldrugby.org/photos/193568
http://www.worldrugby.org/photos/193567

                    Other

http://www.worldrugby.org/photos/193566
http://www.worldrugby.org/photos/193565
http://www.worldrugby.org/photos/193564
http://www.worldrugby.org/photos/193563

11.7.4        Mouth guards:

In addition to the Manufacturer's Mark set out above, the National Flag of the Union of the wearer may be incorporated into the design and/or colour scheme of mouth guards (but not other additional items of clothing).  Mouth guards may not be branded other than with the Manufacturer's Mark and may not be designed in the corporate colours of any sponsor, partner or other advertiser of the Player and/or Union.

11.8           Medical Case

11.8.1        Medical cases brought onto the playing enclosure in International Matches may display one Advertising Mark of a maximum total area of 160cm² and one Team Emblem/National Flag of a maximum total area of 100 cm². The recommended locations for the permitted Marks are depicted in the diagram below.

http://www.worldrugby.org/photos/193562

11.9           Emblems, Marks and/or names of special national significance

11.9.1        A Union, having obtained the written approval of the host Union, may apply to the Regulations Committee ordinarily three months in advance of the date of intended use for permission to display an emblem, mark and/or name of special national significance in a particular Match which would otherwise not be permitted under Regulation 11.3. In the absence of such permission being granted the Union shall not display such emblem, mark and/or name.

11.9.2        The emblem, mark and/or name pursuant to Regulation 11.9.1, if approved, shall be displayed only on the Players’ jerseys and shall be of a size no greater than the permitted Manufacturer Mark in Regulation 11.3.1.

11.10         Playing Enclosure

11.10.1      Subject to the decision of the relevant Match or tournament organiser and to Regulation 11.10.2 below, emblems, Marks and/or names of Unions, Associations, Rugby Bodies, Clubs, manufacturers, advertisers and/or sponsors may be displayed on the playing surface, standing touch flags or assistant referees’ flags and rugby balls.

11.10.2      The Union, Association, Rugby Body, Club or tournament organiser under whose jurisdiction a Match is played shall be responsible for ensuring that any markings used in accordance with 11.10.1 above:

(a)     do not in any way obscure or visually impair the line markings of the playing surface as defined in Law 1;

(b)     do not in any way constitute a safety hazard to Players, Match Officials or spectators or disrupt, in any way, the playing, spectating or viewing of a Match; and

(c)     are made or applied using substances which will not in any circumstances, mark Players or a Player’s kit, or otherwise lose their definition during any Match.

11.10.3      No form of emblem, mark or name of an advertiser or sponsor (as opposed to a Union, Association, Rugby Body or Club) may be displayed on goal posts or crossbars. This does not apply to padding and protectors on the goal posts up to a height of two metres from the ground.

11.11  Miscellaneous

11.11.1      Save for the emblems or Marks of Unions, Associations, Rugby Bodies or Clubs and as otherwise expressly provided in this Regulation 11, no form of emblem, Mark, name or other form of commercial and/or promotional association may be displayed on any item worn, used, placed or carried onto the playing enclosure, or on a Person themselves, that is not referred to in Regulations 11.3 to 11.8 or specifically authorised under Regulation 11.9.2.

11.11.2      Teams consisting solely of Players under the age of contractual capacity on 1st January during or immediately prior to the current season, including but not limited to school teams, shall not be permitted to display advertising on Players’ clothing publicising companies whose products, services or activities may be considered by the Union or Association to be detrimental to Players of that age. 

11.11.3      Nothing which may be regarded by the Union or Association in its absolute discretion as distasteful or ethically or morally undesirable or which brings the Game into disrepute shall be displayed.